Get the Look! Rachel McAdams at 2016 SAG Awards


“For the 2016 SAG Awards, Rachel McAdams knew she wanted an effortless look when it came to her hair. Her Elie Saab black beaded gown was stunning, we we wanted to balance it out by giving a sexy nod to the 1930s coif.” Mark Townsend

Celebrity Stylist Mark Townsend shares his simple steps to re-create Rachel McAdams gorgeous hair at home!

Step 1: To achieve Rachel’s lived in texture, I started by applying several drops of New Dove Regenerative Nourishment Serum-in-Oil to her damp hair to nourish hair and seal the cuticle. I then blew out her hair with a small, round mixed bristle brush.

Step 2: Once her hair was fully dry and smoothed out, I started to create texture by using my 1-inch ghd curve classic curl iron to wave the underneath section of her hair loosely. I then concentrated my efforts on the top section using the new ghd platinum styler, to create soft bends in an “S” formation.

Step 3: I then set the hair around her face with flat clips in said “S” shape and let it cool. Once I removed the clips, I sprayed her blonde locks with lots of Dove Refresh+Care Invigorating Dry Shampoo for volume, texture and grit. The end result is an effortlessly cool take on a 1920s finger wave.

For more info visit www.dove.ca and @Dove Canada