With New Year’s Resolutions now well underway, it’s time to give Canadians a bit of positive reinforcement. A recent Kellogg’s Special K New Year’s Revolution Poll revealed that 77% of Canadians will give-up and will not achieve their resolutions, with nearly 50% of respondents saying that they want to achieve their goals but never try.
To cultivate a new way of thinking about setting and achieving goals, Hollywood A Lister, Nia Vardalos, and Kellogg’s Special K have come together to announce the #2015Revolution, a bold, positive declaration of an attainable goal for Canadians to reach in 2015. To get the revolution started, Special K is encouraging Canadians to approach New Year’s goal-setting more positively by sharing their revolutionary goals with the world on social media using the hashtag #2015Revolution.
Between December 5, 2014 and January 30, 2015 whenever a Canadian shares a revolutionary goal on Twitter (#2015Revolution) or on the Kellogg Canada Facebook Page, they will be entered to win one of three $1,000 prizes to help them achieve their goal.
Special K has also introduced new and delicious Special K Protein Bars ($2.99-$3.99) in Double Chocolate and Chocolate Peanut Butter flavours to help make staying on track easier than ever!