What: Did you know, the average Canadian enjoys about 35 pounds of cheese every year? Well, cheese lovers are in for a treat! Cheez-It, the #1 ranked brand in the cracker category in the US, has officially launched in Canada. Now Canadians can experience real, big cheese flavour in their own backyard.
About: Available in four delicious flavours across two snacking formats:
Cheez-It Crackers – these bite-sized, square snack crackers deliver an iconic big cheese flavour. Their distinct shape with ridged edges make it “hip to be square” in Original flavour, and bring on the heat with Hot & Spicy.
Cheez-It Crunch Crackers – these rippled, chip-like textured snack crackers offer bold flavours with a satisfying crunch. The best of a cracker and salty snack in one, this is how cheddar got its groove back in Sharp White Cheddar and Zesty Cheddar Ranch flavours.
Bonus: Cheez-It offers the ultimate combination of a kick-back snack with a big cheese flavour, united with a big crunch that is perfectly pop-able, shareable and portable.